Which-50 and Mediascope, the leading resource for the Australian media & advertising trading landscape, have partnered to publish the weekly Mediascope newsletter.
The newsletter features a mix of the week’s top stories, industry news, information on digital training courses, awards and conferences.
The newsletter will be editorially led by MediaScope founder Denise Shrivell while Which-50 will lead the production and advertiser content integration.
Mediascope founder Denise Shrivell said the collaboration with another trusted industry partner would help serve their mutual audiences.
“MediaScope’s newsletter has grown & evolved into an expected Friday morning resource for those with an active involvement in Australia’s media trading sector,” Shrivell said.
“Each week MediaScope’s newsletter shares commentary, news & views from both here and overseas, events & updates.”
Felix Krueger, director at Which-50 Media said the partnership was indicative of the Which-50’s increasing presence in the market.
“Our partnership with Mediascope is a reflection of Which-50 Media’s fast-growing digital marketing footprint in the Australian market,” Krueger said.
“We’re excited to partner with Mediascope and support one of the most influential voices in the local digital media space.”
Subscribe to the Mediascope newsletter here: https://www.mediascope.com.au/subscribe
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