Google has appointed Mel Silva as its new Australian and New Zealand managing director.

Silva has been working at Google for more than a decade and has held a number of senior leadership positions in Australia and the APAC. She was recently managing director, go to market strategy & operations at Google APAC in Singapore.

Silva will begin her new role on October 1, replacing Jason Pellegrino who moved to Domain last month taking up the CEO role.

Pellegrino was offered a $1.2 million contract plus a $500,000 bonus for staying on until December 2018.

Silva said there is a tremendous digital opportunity for the region, with businesses and consumers increasingly making use of tools such as AI and Machine Learning.

She said, “During my time in APAC, it’s been wonderful to see and share stories of the innovations coming out of Australia and New Zealand, and I can’t wait to come back and work with our partners and clients to help them innovate, grow and succeed.”

Before working at Google, she was general manager at Fairfax Digital Direct Access. She has a product and marketing background in financial services from Citibank, ING Direct and AMP.

Karim Temsamani, president of Asia Pacific Google said, “I am delighted that Mel will be leading our business in Australia and New Zealand. She is an exceptional leader who really knows how to bring the best out of people and has a thorough understanding of our partners’ needs.

“Through her extensive Google experience, she has built an in-depth knowledge of the region, which makes her perfectly placed to continue to develop our engagement with consumers and businesses across Australia and New Zealand.”

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