Sahar Yazdani

Sahar Yazdani

Toronto based Sahar Yazdani is a journalist for Which-50 and the production editor of the weekly Which-50 Irregular Insights newsletter and Pulse Blog.

Retweet Report: Politics of the Australian and Indonesian variety dominates The Liberal leadership spill along with the fate of two Australians on death row in Indonesia dominated the local Retweetisphere this week, although One Direction still managed to record the most popular post. Each week, KINSHIP digital and Which-50 take

With attribution, a little learning goes a long way Marketers are struggling to turn attribution insights into action particularly during their initial efforts.  Partly that reflects the maturity of their experience, as many marketers embrace very elementary approaches to measurement to begin with. The good news according to a study

The Chatter Report: a global digital consumer survey, the most socially engaged companies, big data and BYOD Accenture’s global digital consumer survey, Forrester’s views on BYOD and big data, a McKinsey report into how governments can help startups, and a LinkedIn study into socially engaged companies were the big research

Why marketing increasingly feels like rocket science In the evolving and expanding digital market, today’s marketer is facing greater demands for new skills to complement their traditional expertise. Survey results from the recent ADMA Global Forum point to the increasing complexities in today’s marketing department — the vast majority of

With attribution, a little learning goes a long way Marketers are struggling to turn attribution insights into action particularly during their initial efforts.  Partly that reflects the maturity of their experience, as many marketers embrace very elementary approaches to measurement to begin with. The good news according to a study

With attribution, a little learning goes a long way Marketers are struggling to turn attribution insights into action particularly during their initial efforts.  Partly that reflects the maturity of their experience, as many marketers embrace very elementary approaches to measurement to begin with. The good news according to a study

Rise of the machines: The digital research Chatter Report Michael Knight meets Dick Tracey this week as driverless cars and internet watches dominate the online chit chat around the latest digital research.  McKinsey &Co released their latest views on self driving cars, saying the benefits will be dramatic, while Forrester

With attribution, a little learning goes a long way Marketers are struggling to turn attribution insights into action particularly during their initial efforts.  Partly that reflects the maturity of their experience, as many marketers embrace very elementary approaches to measurement to begin with. The good news according to a study

Retweet Report: Politics of the Australian and Indonesian variety dominates The Liberal leadership spill along with the fate of two Australians on death row in Indonesia dominated the local Retweetisphere this week, although One Direction still managed to record the most popular post. Each week, KINSHIP digital and Which-50 take