Jordi McKenzie

Jordi McKenzie

Dr Jordi McKenzie is a Senior Lecturer in the Department of Economics at Macquarie University. His research interests are primarily applied microeconomics and industrial organisation with a principal focus on the entertainment industries.

Uber is changing the way it calculates fares, moving to a system that charges what customers are “willing to pay”, based on factors like whether you are travelling to a wealthy suburb. But while this change has been met with mild outrage, it is actually a very common practice called